Search Engine Optimization SEO Services

Getting top ranking on Google and Bing is the most critical marketing activity for every business.

Strategy & Planning

Best Practices & Targeted Keyword Optimization

Reporting & Analytics

“83% of consumers say a seamless experience across all devices is somewhat or very important.”
– Mobile Behavior Report, Salesforce

Targeted Keyword Optimization

Keywords
  • Strategic, targeted, high-value keywords
  • Highest value keywords and priorities determined by analytics
  • Long tail keywords cared for by ongoing best practices
Content
  • Keyword mapping to existing content
  • Content optimization recommendations
  • New content development to capture opportunities
Links
  • Optimize internal linking
  • Links to key pages based on keywords
  • Integration with blog
  • Promote site and link building
  • Identify high value sources for inbound links
  • Social media support
  • Content marketing support
  • Press, contributed editorial and blogging support
  • Ongoing analysis, tracking and application to pages and content

SEO Best Practices

Site audit, analysis and recommendations • Meta data, markup, content, media, structured data • Inbound and outbound linking • Domain and URL structures • Dynamic content Technical audit and recommendations • XML sitemaps • URL and server error analysis (404, 500, etc.) • 301 redirects Site Content and Tagging • Identify gaps in target keywords and site content • Text, image and video content • HTML and meta tags Image, Video and Product Tagging • Image alt tags • Structured data

Targeted Optimization

Keywords • Strategic, targeted, high-value keywords • Highest value keywords and priorities determined by analytics • Long tail keywords cared for by ongoing best practices Content • Keyword mapping to existing content • Content optimization recommendations • New content development to capture opportunities Links • Optimize internal linking • Links to key pages based on keywords • Integration with blog • Promote site and link building • Identify high value sources for inbound links • Social media support • Content marketing support • Press, contributed editorial and blogging support Ongoing analysis, tracking and application to pages and content

 

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